However, it appears OnlyFans has trouble acquiring outside institutional investors because of its adult content.

OnlyFans is seeking a “strategic partner.”

By the numbers [from Axios editors] :” “Any other company with growth like OnlyFans would be able to raise big money in a matter of minutes.” -Dan Primack

From OnlyFans pitchdeck:

2021 figures are based on run-rate through the end of Q1, while 2022 figures are OnlyFans projections:

Axios got ahold of the pitch deck for OnlyFans. The company had net revenue of $375 million last year and expects $1.2 billion this year. It has paid out $3.2B to its creators life to date. The company makes 20% off every financial transaction. (15/18X) https://t.co/IvHGCCCLFL

— Chris Morris (@MorrisatLarge) August 19, 2021

Gross merchandise value (GMV): 2020: $2.2 billion; 2021: $5.9 billion; 2022: $12.5 billion.

Net revenue: 2020: $375 million; 2021: $1.2 billion; 2022: $2.5 billion.

• Over 50% of OnlyFans revenue in March came from paid subscriptions, while more than 30% came via chats. The rest was a combination of tips/streams and paid posts for free accounts.

Free cash flow: 2020: $150 million; 2021: $620 million; 2022: $1.2 billion.

Total amount paid to creators since inception: $3.2 billion

More than 300 “creators” earn at least $1 million annually. Around 16,000 “creators” earn at least $50,000 annually. More than seven million “fans” spend on OnlyFans each month. It has even more users who only consume free content.”